Behavioural Economics

Who we are

We are the Behavioural Economics Team of the Australian Government, or BETA. We are the Australian Government's central unit for applying behavioural insights (BI) to public policy.

BETA began in 2016 with a clear—vision to improve the lives of Australians. We do that through putting human behaviour at the heart of government policy. We’re one of a growing number of teams across the world, applying lessons learned from the field of BI.

Since 2016 we’ve completed almost 30 projects with over 30 partners, trained up thousands of public servants in behavioural insights, and delivered over $25 million per year in direct benefits to government. To find out more about our achievements read our Impact Report.