Jason is a Senior Lecturer at University of Technology Sydney (UTS) and Program Director for UTS’s Graduate Certificate and Master of Behavioural Economics. Previously, Jason co-founded and led PwC Australia’s behavioural economics practice, and built and led data science and consumer insights teams at the Australian Securities and Investments Commission (ASIC). Jason has a PhD from the University of Western Australia, researching the intersection of economics and evolutionary biology. More recently, his work has focused on how behavioural economics could be better and on how financial services firms can improve consumer financial wellbeing. Jason blogs at https://www.jasoncollins.blog.